Invest Central NSW logo design

Invest Central NSW - Logo designRegional Development Australia approached Sauce Design to create a logo to be used in association with marketing material being developed for the Invest Central NSW Profile – a package of regional economic data on the Central NSW region. The logo will be used across print and digital media including stickers ( for showbags /document envelopes), document covers, website, DVDs.

The design elements include a geometric pattern that represents the many Local Government Areas that make up the region, the NSW shape, and the star to highlight the region Central NSW, the gradient of colours indicative of the diversity of environment, economic, infrastructure, agriculture, industry, data.

The logo also needed to appeal to various levels of Government and agencies/organisations including investors from both the public and private sectors.