Having created the original ‘drug info @ your library’ logo and brand design for State Library of New South Wales and NSW Health, Sauce Design was pleased to be offered the opportunity to work on the logo refresh of the drug info brand. The brief was to create something that would tie in with the current promotional media, with a cleaner, more modern look.
The new logo and graphics were applied to stickers, POS and the Drug Info @ your library website.
Project Design History
Project
Re-branding of ‘Drug Information at your Library’ (di@yll) to be utilised across public libraries within NSW.
Client
Health Information Service – State Library of New South Wales
Brief
To increase awareness of the services available to the target markets and referring groups.
Strategy
A complete re-brand was developed by Sauce Design in 2005/6. In late 2011 we were able to redefine the look and feel with a clean modern image, and maximum impact.
Outcome
The design was applied to print and web media, including: Library signs, A4 posters, A6 postcards, a range of stickers and website.